Friday, 6 November 2009

Still-born in the USA

I realised that I never did answer questions about the American edition of Tales of Terror from the Tunnel's Mouth. Well, sadly, the fact is there will not be one. The first two Tales of Terror books were published by Bloomsbury's American arm. Though the books have done well on this side of the Atlantic, they have obviously underperformed on that side.

It is hugely disappointing - both that readers have not taken to the books in the USA, and that there will not be an American edition of Tunnel's Mouth - but there you go. The British edition of Tales of Terror from the Tunnel's Mouth will be available in the States in the spring I'm told.

It makes me all the more appreciative of the efforts of Bloomsbury in the UK. I have been very lucky in the way Bloomsbury has decided to put resources behind the books and get them in shops and noticed.

When the book is finished and it's the very best you can make it and you've corrected the proofs - as I have just done with The Dead of Winter - then the publisher takes over. Writers may take the credit from successful books (and the blame for unsuccessful ones), but so much of what happens next is to do with the marketing and publicity departments (and budgets).

And luck of course.

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